Digital Marketing and Business Promotion Executive

Digital Marketing and Business Promotion Executive We are seeking an ambitious Digitial Marketing & Business promoting Executive to lead hospital promotions, grow inward patient admissions, and market our specialized cosmetic and aesthetic procedure lines. This role can be filled on an In-House (Full-Time) or Part-Time basis with performance-linked incentives. KEY RESPONSIBILITIES: Inward Patient Admissions: Drive local awareness in Kelaniya, Kiribathgoda, and surrounding Gampaha/Colombo areas to boost inpatient bed occupancy, surgeries, and specialized OPD clinics. Aesthetic Treatment Promotion: Plan and execute targeted digital and community campaigns for Hair Transplants, Facial Aesthetics (Botox, fillers, skin rejuvenation, anti-aging therapies), and cosmetic treatments. Lead Conversion Pipeline: Handle patient inquiries from Meta Ads (Facebook/Instagram), TikTok, and WhatsApp, guiding potential clients through consultations to final treatment bookings. Content & Digital Marketing: Develop educational social media posts, patient before-and-after showcases, video testimonials, and health awareness articles. Doctor & Referral Outreach: Collaborate with local doctors, corporate institutions, wellness centers, and referral agents to generate inward patient flow. Marketing Administration: Manage promotional budgets, track cost per inquiry/patient acquisition, and submit weekly performance reports to management. CANDIDATE REQUIREMENTS: Experience: 1–3+ years of experience in healthcare marketing, hospital promotions, aesthetic clinic marketing, or pharmaceutical sales. Digital Expertise: Proven ability to run lead-generation ads on Meta (Facebook/Instagram) and Google, managing lead funnels via WhatsApp Business. Communication: Strong communication skills in Sinhala and English (Tamil is a plus) with excellent patient-handling rapport. Ethics & Knowledge: Understanding of medical ethics, patient privacy, and healthcare advertising norms in Sri Lanka. Qualifications: Degree/Diploma in Marketing, Mass Communication, Healthcare Management, or CIM/SLIM qualification. CIM/SLIM WHAT WE OFFER: Attractive fixed base salary + attractive commission per patient conversion for specialized treatments. Flexible working model (In-House or Part-Time with performance targets). Opportunity to build a flagship cosmetic & healthcare brand in the Gampaha district. PLEASE CLICK THE APPLY BUTTON TO SEND YOUR CV VIA XPRESSJOBS