Assistant Manager - Social and Digital Media

JOIN THE FASTEST GROWING RESTAURANT CLUSTER IN THE COUNTRY Softlogic Restaurants (Pvt) Ltd, a fully-owned subsidiary of Softlogic Holdings PLC, is dedicated to offering the Sri Lankan consumer a truly international dining experience through a multi-brand, multi-channel strategy. Softlogic Restaurants is focused on enhancing the food and beverage landscape in the country by elevating culinary tastes, lifestyles, and overall dining experiences; all of which have been greeted with much enthusiasm by our loyal customer segment. The magic of Softlogic's restaurant arm has transformed global dining and international franchise brand operations into a fast-moving, accessible proposition as customers increasingly seek quality, authentic flavors, and memorable experiences. With a world-class portfolio featuring iconic global brand favourites such as Burger King, Popeyes, Crystal Jade, Délifrance, Baskin-Robbins, and Subway - along with more exciting brands to come-our aggressive expansion drives steady growth as we heighten market penetration across Sri Lanka. In its drive towards being the forerunner in creating an unmatched dining and hospitality experience, Softlogic Restaurants is looking for a results-driven creative professional to join our Social and Digital Media team. WE ARE LOOKING FOR A TALENTED, COMPETENT TEAM WORKER FOR THE BELOW MENTIONED DESIGNATION. ASSISTANT MANAGER - SOCIAL AND DIGITAL MEDIA RESPONSIBILITIES Establish the overall social and digital media strategy for the brand and manage the timely execution Manage all social and digital media platforms for the brand, by ensuring timely delivery of content and strategic ROI driven advertising campaigns Respond promptly to customer inquiries and offer a positive customer experience Assist the Brand team with the digital execution of branding initiatives Create mood boards, manage and coordinate photoshoots for the brands under the QSR & Dining umbrella Manage cost optimization across all social/digital media marketing activities Offer analytical insights and regular reports on the performance of digital marketing campaigns CANDIDATE PROFILE A Degree/Professional qualification in Marketing/Digital Marketing or a similar specialization Minimum 2 years of experience in a similar role Proven experience in running paid ad campaigns on Facebook, Instagram, Google ad platforms and Linkedin Experience in SEO/SEM mechanisms Strong content writing skills Google search ads, display ads and analytics certification preferred Facebook blueprint certification preferred Experience in organizing and managing fashion photoshoots PLEASE CLICK THE APPLY BUTTON TO SEND YOUR CV VIA XPRESSJOBS